Detail View: Streetcar Advertising Cards: W6637.jpg
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Filename:
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W6637.jpg
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Category:
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Beverage
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Brand:
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Roma
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Company:
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Roma Wine Co. - Fresno, CA
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Coverage:
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National
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Product Status:
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Product No longer Available
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Headline:
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Roma California Port is an honest wine, a good wine. Never anything less.
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Card Text:
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Roma California Port is an honest wine, a good wine. Never anything less. The wines in the dripless bottle
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Border Text:
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Border: CC-13
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Date:
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ca1940's
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Size:
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11" x 28"
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Remarks:
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The Roma Wine company was started by the Cella brothers in Lodi, California. They moved to Fresno in 1933 after acquiring another vineyard. The brothers sold Roma to Schenley Industries, Inc. of New York in 1942. The winery at this point was truly the largest winemaker and also were responsible for being innovators in the industry. By my count 34 different types of wine were offered by Roma including Sherry, Port, Ruby Port, Muscatel and Tokay. Of these wines many were bottled in dripless bottles.
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Source:
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Western Railway Museum
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